May 20, 2024
Welcome to episode 149 of Sports Management Podcast
Today’s guest is Josie Traberg – she is a Researcher PHD student, researching environmental sustainability communications in sport. She is also a strength and conditioning coach and former pro basketball play who also competed in weightlifting.
We spoke about her journey from collegiate Athlete and Student to Social Activist and Fitness Professional.
Get ready to learn:
- About green washing and the use of buzz words
- How we can go from climate knowledge to climate action in sport
- How downscaling mega events can help the environment
- How stem cells helped her recover from a serious ACL injury
- About her experiences from living in the US
And much more!
WATCH ON YOUTUBE: https://youtu.be/0g-izhxVJTM
Timestamps:
00:00
Intro
01:23 Greenwashing and
Environmental Sustainability Communications
08:01 Buzzwords and Sustainability
Marketing
16:06 Embedding
Sustainability in Sports Governance
18:09 Mega Events and Sustainability
Efforts
24:34 From Climate Knowledge
to Climate Action
31:56 Lessons from
Team Sports
57:52 Outro
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Josie's Channels:
https://www.linkedin.com/in/josephine-traberg-5a703321b/
https://www.instagram.com/josephine__sofia/
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